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Christopher Ferguson

Christopher Ferguson

Chris has led Financial Services analytic teams for over 17 years.� Presently he�s a Senior Director of the Ameriprise Auto and Home Insurance analytic team, where he�s responsible for developing, implementing and monitoring predictive modeling and analytics across business lines.� Recent initiatives include pilots with the Strategic Investigations Unit and the Material Damage teams to reduce costs in Claims, and better leveraging of data and analytic tools for alignment across the Marketing, Underwriting, Pricing, Reserves and Claims teams.Previously Chris provided analytic solutions for a variety of units within Ameriprise.� Building teams located in a variety of geographies, he developed statistics-based product targeting tools for direct use by marketing teams, financial advisors and wholesalers, generating substantial increases in Gross Dealer Concession and Assets Under Management.� He initiated new business with the Surveillance, Securities America,and Columbia Asset Management subsidiaries which evolved into ongoing funded relationships.Prior to Ameriprise, he worked with American Express, where he was responsible for card acquisition campaign targeting, execution and tracking in international markets.� He also worked with Risk Management, where he developed and implemented new account underwriting models and created credit and authorizations risk models for consumer and small business cards.