As Executive Vice President & Managing Director – United States, Jeffery B. Keith leads Cardtronics’ U.S. division, responsible for driving growth through all facets of the business.� In his role, Mr. Keith is responsible for profit and loss management and directs the development and execution of strategic growth initiatives, including sales and relationship management, core and new product groups and strategic account relationships.� Mr. Keith previously held the role of EVP – Global Operations at Cardtronics.Mr. Keith joined Cardtronics in 2011 as part of the company's acquisition of EDC ATM, where he served since 2007 as Executive Vice President of Business Development. Prior to EDC ATM, Mr. Keith helped establish BVIG Financial in 2002, where he served as president until EDC ATM acquired the company in 2007. BVIG provided alternative financial services to un- and under-banked consumers.As part of Mr. Keith's 20-year career in the ATM industry, he has also served as vice president of Business Development at Momentum Cash Systems, as well as founder, director and vice president of Core Data Resources, an ATM processing company.Currently co-chairing the ATM Industry Association's (ATMIA) "Independent ATM Deployer Committee," Mr. Keith previously attended Texas Tech University and served in the United States Marine Corps.
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