Unlike a traditional supply chain, where value and risk travels up and down a set of organizations in a linear fashion, the extended enterprise is a complex network of relationships, says PXP Financial's Koen Vanpraet.
Payment companies have a responsibility to both merchants and consumers to emerge as brands in their own right, with values that resonate not just with the businesses they are supporting, but with the customers using their services, writes Koen Vanpraet, CEO of Intrapay.