Robert McKim, CEO of M/S Database Marketing, and his partner, Evelyn Schlaphoff, manage a growing organization that is dedicated to developing a competitive edge through advanced technologies and creative applications. As a leader in high technology marketing, international lecturer, author and writer, McKim is often asked to provide insight into database marketing initiatives at conferences and for business and technical publications. He can be contacted via e-mail at firstname.lastname@example.org.
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Independent and authoritative analysis and perspective for the banking industry