Vlad Branin
Vice PresidentVlad Branin is vice president of professional services at Zooz. He's also served in senior positions at Credorax and Leumi Card.
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Nearly a year after the October 2015 liability shift, a mere 17% to 37% of all US merchants have adopted EMV POS terminals.
By Vlad BraninSeptember 13 -
For a customer to switch from a tried and true payment method to a new one, the provider must be able to offer a unique payment experience which offers concrete and obvious advantages like top-level security, unique rewards and unprecedented agility. For these reasons, the Merchant Customer Exchange's retailer-led mobile payments initiative CurrentC was bound to fail.
By Vlad BraninMay 26