Ad Campaign To Tout Conversion ToCommunity Charter

WEATHERSFIELD, Ct. - (09/09/04) -- Dutch Point CU has hired Boston adagency Cashman & Katz Integrated Communications to design amarketing and public relations campaign publicizing the creditunions conversion from a multiple group to community-based charter.One of the aims of the campaign is to broaden the credit union'sappeal to adults between 25 to 54. The $150 million credit unionhas branches in Berlin and Waterford, Ct.