American Eagle Puts Its Message On Bus

May 31, 2004, 1:00 a.m. EDT 1 Min Read

American Eagle Credit Union (AECU) has wrapped a St. Louis city bus with a design featuring the AECU logo, lifestyle photographs and the tagline "Helping you build a better future." The credit union also has panel advertisements on several other city buses. The goal of the campaign is to increase brand awareness in the five communities the credit union serves. AECU is a division of Anheuser-Busch Employees' Credit Union, which opened in July of 2002. Prior to AECU opening its doors, there were practically no financial institutions in the area.

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