RANCHO CUCAMONGA, Calif.-CO-OP Financial Services is making available at no cost to credit unions a new consumer advertising campaign themed "Credit Unions Do."
The campaign, which is customizable, is the next phase of the "Banks Don't Like You" consumer advertising CO-OP Financial Services launched in November 2011. Moving from "Banks Don't Like You," this effort stresses "Credit Unions Do" wonderful work on behalf of their members, the company said.
The campaign is humorously based on the trials and tribulations of earning a living, and features the tag line, "Making Money is Hard. But Putting It in the Right Place Doesn't Have to Be."
The ads can be customized to include an individual credit union's logo and web address. Initially, materials will be offered in the form of print ads and web banners.
