ONTARIO, Calif. – CU Direct Lending is partnering with GE Capital Fleet Services and Manheim’s OVE.com (Online Vehicle Exchange) to introduce an online buying program for GE Capital’s used vehicles.
The new program will provide GE Capital Fleet Services with an upstream remarketing channel for its mix of vehicles that closely mirrors the in-lane buying experience, including robust bidding activity, as well as incentives for buyers. At the same time, the program will provide CUDL’s dealer network the opportunity to bid in an online environment for selected GE Capital Fleet Services vehicles.
“Teaming with Manheim and GE Capital Fleet Services to offer this online vehicle buying opportunity adds an important component to our lending platform,” said Brent Hollingsworth, national director strategic alliances at CUDL. “Through this unique program, our dealer partners will have access to premier used car inventory online with this simplified method for buying vehicles.”
CUDL’s national auto lending network includes 8,000 dealerships and 990 credit unions, serving more than 28 million members nationwide.
The roll out is slated for the second quarter.
