Dakotas CUs Launch Branding Campaign

BISMARCK, N.D. – The CU Association of the Dakotas is rolling out a new awareness campaign that will incorporate targeted mass media and social media.

Processing Content

The campaign, tagged “We’ve Been Waiting for You,” will focus on the message that credit union service is similar to that of banks, consumers are eligible to join one or more credit unions, and there is a credit union in close proximity.

The multi-media campaign was developed by Member Tree Consultants, a division of H2M of Fargo, N.D.

 


For reprint and licensing requests for this article, click here.
Growth strategies
MORE FROM AMERICAN BANKER
Load More