Maine CUs Hit Airwaves For Summer Awareness Program
AUGUSTA, Maine – The Maine CU League launched its summer awareness program on radio stations statewide.
During the four-week campaign more than 2,000 sixty-second commercials will air on stations that cover 95% of the state.
In addition to the paid commercials, nearly $100,000 in value-added awareness is being provided to Maine's credit unions at no charge. These include billboards, sponsorships, web links and promotional tie-ins.
In the campaign's first week on the air, visits to the www.mainecreditunions.org website increased nearly 90% over the previous week.