Superior CU Targets Members With Pets
COLLEGEVILLE, Penn. – Superior Credit Union has launched a number of new products aimed at members with pets, along with an accompanying website.
SCU’s BankWithBella.com website, which is pet themed and highly animated, notes the credit union has available Pet Savings Accounts, pet loans and pet insurance. Bella, the mascot dog that is featured, belongs to one of the CU’s employees. She even has her own blog.
Superior is offering a savings account that pays 5% APY on the first $500, in addition to a “PAWS Loans” for pets. Members are being asked to bring in a photo of their favorite pet when opening the accounts. The $37-million CU also encourages members to bring their pets with them into one of its three offices.