BISMARCK, N.D. — Credit unions in North and South Dakota are preparing to roll out a new awareness campaign using the theme "We've Been Waiting For You." The media effort, which will include mass media tied to related community visits and social media support, is being organized by the Credit Union Association of the Dakotas.
"Through this campaign, CUAD will convey the message that credit unions offer similar services to banks, but with better service; that consumers are likely eligible for membership in one or more credit unions; that credit unions have money to lend; and that there is a credit union closer than you think," the CUAD said in a statement. The campaign and related media were developed in conjunction with Member Tree Consultants, a division of H2M of Fargo, N.D.
