As embedded finance expands, regulations tighten, and customer expectations evolve, modern application development has become a cornerstone of digital innovation for financial services organizations.
To explore the trends and challenges shaping the industry, we surveyed nearly 300 IT leaders in financial services as part of our 2025 State of Application Development report. Their insights highlight the most significant barriers, emerging trends, and transformative technologies redefining the future of financial services.
57% of finance IT teams consider embedding GenAI in their apps as 'critical' or 'significant' to their strategy, with 72% already leveraging GenAI for customer support.
Explore the report to discover:
- The top roadblocks to innovation for financial services organizations.
- Key trends and technologies like GenAI and low-code that are disrupting the development landscape.
- The tools forward-thinking companies are leveraging to accelerate innovation.