A new Windows-based product from Ampersand is designed to automate the sales and delivery of retail products.

Dubbed Sellstation, it provides sales-support functions such as presentation, information, comparison, cross-sell, and calculations.

For example, it will help personnel retrieve existing customer information from local or remote data bases, determine customer needs and match them to products, present product information, and suggest additional complementary or associated products.

It automates the delivery flow, including data entry, data validation, and forms printing. It will also deliver required disclosures or disclaimers.

Ampersand is based in York, Pa.

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