Pulse EFT Association said it has completed its acquisition of Gulfnet, the Slidell, La.-based electronic banking network.
Technical conversion of the network should be completed by Dec. 1, the company said. Members have one year to replace the Gulfnet logo on automated teller machines with that of Pulse and two years to do so for cards. The two companies announced their intention to merge in February.
The combined entity consists of more than 30,000 ATMs, 122,000 point of sale terminals, and 1,900 members. It will process 21 million transactions per month.
Separately, Pulse promoted two executives. Mary A. Brown was named senior vice president and director of marketing, and Leah Huffmeister was appointed vice president of membership sales and services.
Ms. Brown, with 25 years of industry experience, has worked at Houston- based Pulse for five years. She directs all marketing activities and the association's member education programs.
Ms. Huffmeister, who has worked at Pulse for seven years, is responsible for membership development efforts in the seven states covered by the network.