Short-term investing wasn't on Gary Whitmer's mind when he approached Society Bank in 1988 for a loan to launch his lighting business.

Just starting out, the Akron, Ohio, businessman had financing needs but little to sock away. But as the business took off he was faced with an enviable challenge: making the most of the excess cash his company was building up.

Limited Time Offer

Save $400 off your subscription. Special offer ends April 30, 2017.

14-Day Free Trial

No credit card required. Complete access to articles, breaking news and industry data.