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Overnight, young mobile-payment company Bling Nation Ltd. became visible to 4 million smartphone users.
Bling Nation, of Palo Alto, Calif., is now a part of PayPal Inc.’s iPhone app, which as of Oct. 26 was the fourth most-downloaded free finance app on the iPhone.
The companies have worked together before, allowing PayPal accounts to fund purchases made at the point of sale with Bling Nation’s contactless-payment system.
Their newest move also furthers PayPal’s commitment to being a payment system in the physical world, where it could compete with the card brands on their home turf.
As of the Oct. 26 update to the PayPal app, iPhone users can use the app to locate nearby merchants that accept Bling Nation payments.
