It’s easy to get customer experience wrong. Here’s how to get it right.
Virtually every banker says that improving customer experience is a strategic priority, but few actually understand what good CX really looks like. And they often struggle with when and how to invest in CX.
Join Michelle Beyo, CEO and founder of FINAVATOR, and Rahul Kumar, Director of Financial Services Strategy at Talkdesk, as they discuss:
- How customer expectations are changing—and what you can do to keep up.
- Why traditional ROI measurements are no longer enough and what metrics to consider instead.
- The role of open banking in improving customer experience.
- How organizational culture can derail your CX initiatives.
- Best practices for continuous CX improvement.