On-Demand Web Seminar

How to welcome new account holders to create retention, adoption, and a deeper banking relationship

Past event date: September 21, 2022 Available on-demand 60 Minutes
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The first 30 days of a depositor's relationship with a financial institution are crucial to the depth of the banking relationship afterwards. Banks and credit unions must build trust and establish in customers' or members' minds that they made the right decision. Institutions also must ensure adoption of banking tools and activities that most promote depositors' desired financial outcomes, while also securing a long-term relationship.  

This webinar shows banking leaders the best practices to establish their institutions as depositors' preferred financial provider in the first 30 days of a relationship. They will learn how a proper banking welcome becomes a powerful force in the relationship between institution and depositor.   

Takeaways:  

  • How the deposit retention landscape magnifies the need for best practices when engaging new account holders 
  • What best practices make the difference between successful and unsuccessful engagement for new relationships 
  • How is technology addressing the key hurdles to and opportunities arising from a proper banking welcome
Speakers
  • Mike Sisk
    Michael Sisk
    Contributing Editor
    American Banker
    (Moderator)
  • James White
    Industry Principal
    Total Expert
    (Speaker)