Quantcast

Dwolla Update Lets Users Initiate Transfers with Twitter

DEC 13, 2012 11:45am ET
Print
Email
Reprints
(1) Comment

The alternative payment provider Dwolla now gives users the ability to send money via tweet by using the hashtag #dwolla.

Hashtags, which are words preceded by the # sign, typically allow Twitter users to easily search for other tweets using the same words. Dwolla's new system instead allows its hashtag, when typed with a dollar amount and a recipient's Twitter username, to be used to initiate person-to-person payments.

If recipients do not have an account with Iowa-based Dwolla, they will receive a link to help them sign up for the service.

Dwolla says on its blog that the service provides an easy way to send money to friends and family, merchants and non-profits without logging in to Dwolla's mobile app.

While the process works, it's still unknown whether consumers will jump on the opportunity. Comments on Dwolla's blog post about the service mention the threat of Twitter hacks leading to drained bank accounts.

Shane Reiser, a builder at Dwolla, says if a Twitter account is hacked, the Twitter owner can visit pound.dwollalabs.com to revoke the compromised account's access to Dwolla. Ben Milne, Dwolla's founder, added that through the Dwolla settings window users can manage each application's permission.

Dwolla's payment network, Grid, operates in a way that doesn't expose users' card number or expiration date, Milne says in a June 7 blog post.

The Dwolla service looks similar to Chirpify, which allows users to send funds through Twitter and Instagram by linking their PayPal accounts to the service.

Milne says Dwolla's system is different from Chirpify. Chirpify is a "great full sales solution. This is not, nor will it be," Milne said in a Twitter message to a reporter at Bank Technology News, a sister publication to PaymentsSource.

Sean Sposito contributed reporting to this story.

JOIN THE DISCUSSION

(1) Comment

SEE MORE IN

 

 
Seven Stories in Regulation and Reform You Shouldn’t Miss

Editor-at-Large Barbara A. Rehm broke an exclusive story last week detailing the results of the OCC's private tests of the 19 largest banks on corporate governance. The results are shocking. (Image: Thinkstock)

Comments (1)
Fascinating. It seems like Twitter is going to continue to work itself into financial services. As you point out, it comes with risks (hacked twitter accounts seem to happen a lot). I wonder what additional value consumers will take from this service that will counterbalance the increased risk? Convenience is a possibility, although it doesn't seem like leaving twitter to go to Dwolla would be that hard. Another possibility is the social value consumers would get from transferring money (particularly to non-profits) publicly. "Look Twitter followers, I'm giving money to a great cause! #humblebrag" From my quick search for #dwolla, it seems like non-profits are already jumping on this as a new channel for donations.
Posted by Alex Johnson | Wednesday, January 02 2013 at 3:29PM ET
Add Your Comments:
You must be registered to post a comment.
Not Registered?
You must be registered to post a comment. Click here to register.
Already registered? Log in here
Please note you must now log in with your email address and password.
DAILY ENEWSLETTER UPDATE

A Newsletter featuring Bank Technology News' top stories plus special reports and data

This feature displays payments industry news and analysis from American Banker sibling brand PaymentsSource. Registration is required; for more information contact customer service.

TWITTER
FACEBOOK
LINKEDIN
Already a subscriber? Log in here
Please note you must now log in with your email address and password.