Christopher Ryan is president of Saligent Software, Inc, which develops marketing automation products designed to serve business-to-business marketing and telesales needs. He has 20 years of marketing and technology experience with companies such as PeopleSoft, Sybase, Group 1 Software and Systems Center where he served in senior marketing roles. He has presented more than 200 programs and seminars on marketing and technology in the U.S., Canada, Mexico and Europe. He also has written scores of published articles and is the author of two books on marketing, The Master Marketer and Virtual Marketing.
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Independent and authoritative analysis and perspective for the banking industry