Cardtronics Acquires LocatorSearch ATM Search Engine
HOUSTON – Cardtronics on Tuesday said it has acquired LocatorSearch, LLC, a provider of location search technology deployed by financial institutions to help customers and members find the nearest, most appropriate and convenient location based on the service they seek.
The deal comes as Cardtronics, owner/operator of the nation’s largest fleet of ATMs, is completing the acquisition of 3,700 ATMs in the Midwest, giving it more than 28,000 cash machines in the U.S.
A common deployment of LocatorSearch services aggregates location information for brick-and-mortar branch locations, as well as all the surcharge-free ATMs (regardless of ownership or network) that a bank or credit union makes available to its customers and members.
Financial terms of the acquisition were not disclosed.
The acquisition of LocatorSearch – founded in 2004 and based in New York – brings in-house a technology deployed by Cardtronics and Allpoint Network since 2006 to power both their Web-based and smart phone app ATM locators.
Included in its LocatorSearch transaction, Cardtronics has acquired more than 400 contractual relationships with banks, credit unions and financial services channel partners, as well as LocatorSearch’s proprietary location search technology, which the company said is capable of delivering results across Web, mobile Web, smart phone app and automated customer service platforms.
The LocatorSearch-powered Allpoint Network app is available for free download in the Android Market, Apple App Store and BlackBerry App World.