Diebold Unit Helps Locate Optimum BranchSite

HEATH, Ohio - (03/24/06) -- Hopewell FCU said it used Verdi& Co., a consultant subsidiary of Diebold Inc., to find thebest location for its newest branch. Verdi uses Pointrac, an onlinedecision support tool for site evaluation and expansion planning.Financial institutions provide the system with a street addressthat represents current facility locations or expansion sites underconsideration and Pointrac gives users a profile ofcharacteristics, such as demographics, for that location andsurrounding area that will help the institution meet its goals andobjectives. Verdi's Pointrac analysis convinced executive atHopewell FCU to construct a 2,500 square-foot branch in Newarkrather than buy an existing 1,750 square-foot building from anotherfinancial institution.