Grow Show Agenda All About Just What The Name Says

ORLANDO, Fla.–The Credit Union Journal has unveiled the formal agenda for a conference dedicated solely to the No. 1 issue in front of credit unions: Growth.

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The Journal’s first-ever Grow Show is set for April 27-29 at the ChampionsGate Resort in Orlando. Among the many features: CEOs of successful, growing credit unions sharing their strategies and insights for moving their CUs forward; an analysis of the “sacred cows” of the credit union business model; a fresh update on consumer attitudes toward credit unions and what drives member thinking, and even a special outside perspective on growing a cooperative from the vice president of marketing at Vermont Creamery, one of the country’s most successful co-ops.

For information on registration and hotel reservations, go to www.cujournal.com and click on the link in the left-hand navigation bar.

SUNDAY, April 27

Collaborate or Die: Growth Through Innovative Collaborative Business Models

Presented by: Rochdale Group

What They Think They Think: The Latest in Consumer and Member Perceptions of Finance and CUs

Neil Goldman, President,

Member Research

Challenging The Sacred Cows of the Credit Union Business Model: The interlocking Nature of Earnings and Growth

Peter Duffy, Sandler O’Neill

MONDAY, April 28

REAL Solutions, REAL Results

Lois Kitsch, National Credit Union Foundation

Biz Development Track

How Eastern Financial FCU Drives Growth, Gary Lanier, VP-Marketing

Growth is Good, Right?

John Dolan Heitlinger, management consultant and former CU CEO

Give Credit Where Credit’s Due: What Really Works (and Doesn’t) In Marketing Membership Grant Johnson, President, Johnson Direct

Biz Development Strategies at Xerox FCU

Nicole Valentin Smith

If Members Love Us, Where is the Love? John Flatley, City County FCU

Biz Development Strategies at Baxter Credit Union, Eileen Cherry Clark

Grow Show Track

Xerox FCU’s Growth Strategy

Teresa Freeborn, President

Opportunities For Non-Interest Income

CUNA Mutual Group, Madison, Wis.

Same Success, Different Strategies: How Two High-Performing CUs Have Done It

Ken Reynolds, AOD FCU, Alabama

Ray Boss, Midland Community FCU, Texas

Are You Ignoring The Money?

Tom Chandler, PSCU-FS

Remote Deposit Capture

Brad Gainey, Director of Item Processing, Southwest Corporate CU, Dallas

Incenting Member Behavior With Rewards

Laura Sorenson, Sagelink CU; Yanna Kruse, AEA Federal Credit Union

TUESDAY, April 30

BECU’s Approach To Growth

Gary Oakland, CEO

Using Members To Drive Marketing

Andy Mattingly, FORUM Credit Union

Managing Expenses

Joel Polster, Navy Federal

Ask Julie: One Canadian CU’s Approach To Growth

Wendy LaChance, Coast Capital CU

How The Cream Rose To The Top: Roberta McDonald, Vice President-Marketing

Cabot Creamery, Cabot, Vt.

Visit www.cujournal.com for details!

Get more details, or sign up today at www.cujournal.com (c) 2008 The Credit Union Journal and SourceMedia, Inc. All Rights Reserved. http://www.cujournal.com http://www.sourcemedia.com


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