Ideas On Business Development From DownUnder

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ORLANDO, Fla. - (04/01/05) When it comes to business developmentideas, credit unions in the U.S. need to look south—all theway to Australia. Speaking to The Credit Union Journal’s SEG& Business Development Conference, Mark Lynch, principal withEntertainment Works and an Australian native, outlined severalprograms where credit unions in that country have partnered withcommunity programs to raise their profile–and help groupsthat need funds. In one program Savings & Loan Credit Union haspartnered to issue a VISA card that raises funds for a local Womens& Childrens Hospital. At Wagga Mutual Credit Union, it hasrolled out an innovative deposit account program in which a portionof the interest earned is forwarded to a local group thedepositor’s choice.

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