JPMorgan 'Books' Biz With Borders

Register now

Borders Groups, Inc. booksellers here are teaming with JPMorgan Chase & Co. to offer an enhanced version of their co-branded Visa credit card.

For each dollar a cardholder spends at Waldenbooks or Borders, they will earn three points and two points for some purchases for gas, dining out or at the supermarket.

When a customer reaches 25,000 points, they can be redeemed for a $25 Borders gift card.

Cardholders in the Borders loyalty program can also earn reward points from each purchase.

For reprint and licensing requests for this article, click here.
MORE FROM AMERICAN BANKER