Michigan CUs Hope Auto Show Appearance Drives Car Loans

GRAND RAPIDS, Mich. – Six area credit unions took part in a special promotion for the Michigan International Auto Show, each taping a 15 minute ad that aired during the WOOD TV Gala kickoff live event Feb. 4.

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Each of the ads will be mixed into two, 30-second ads that will run on local TV stations WOOD, WOTV and WXSP for the month of February.

WOODTV.com is also housing an "Invest in America" page with each credit union's logo and links back to their auto lending page promoting the nationwide loan discount for U.S.-made autos.


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