People First FCU Celebrates New Branch With HDTV Give-Away

 

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ALLENTOWN, Penn. – People First FCU will give away a 42-inch HDTV as part of the opening of its newest branch, the $300 million credit union’s sixth.

The architecture is designed to fit the historic setting of Nazareth, while introducing the latest in branch automation.

The credit union ran a two-week contest, "A New Face in Our Neighborhood," to announce the opening and challenge area residents to recognize the People First logo. The contest and opening were announced through direct mail, billboards, and newspaper ads.


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