Card Marketing Guide Available
DALLAS-A new marketing guide, designed to help credit unions power up the growth of their credit and debit card portfolios, has been published by TNB Card Services. Credit unions that actively market their card programs achieve stronger net retail sales, higher outstanding balances and interest income, more accounts on file, and reduced attrition, TNB said, which is why the company has put together the "2006 Card Marketing Guide" offering a mix of solutions for acquisition, activation, retention, and loyalty programs.
For info: www.tnbcard.com or 888-742-0260.
D. Hilton Clients Win Awards
THE WOODLANDS, Texas-Seven clients of the D. Hilton Associates (DHA) Marketing and Advertising practice have received notification they will receive numerous Diamond Awards from the CUNA Marketing Council. Those slated to receive honors include: BN West CU, California CU, Department of Commerce FCU, Pacific Oaks FCU, People's Trust FCU, Postal Federal Community CU, and Texas Dow Employees CU.
For info: 800-367-0433 or www.dhilton.com.
DRFCU, Identity Theft 911 Partner
ALBANY, Ga.-DOCO Regional FCU has partnered with Identity Theft 911
LLC, to offer identity theft protection services to its members. The services are designed to assist DOCO's members through the disruptive and complex process of identity restoration. The service is being offered at no additional cost to credit union members with a checking account, VISA credit card or electronic account access.
For info: www.identitytheft911.com.
Certegy Program Hits 2,300 FIs
ST. PETERSBURG, Fla.-Certegy Card Services said its ScoreCard credit and debit rewards program has reached a new milestone with more than 2,300 financial institutions and 3.6 million cardholders. ScoreCard is a loyalty program that allows cardholders to earn bonus points redeemable for merchandise and travel awards based on qualifying card purchases. Cash back options are also available, the company said.
For info: www.certegy.com.
