State Employees' Credit Union (SECU), working in conjunction with the Office of State Personnel and the State Employees Association of North Carolina, is again promoting the "What's In It For You" image campaign for North Carolina state employees. The campaign's aim is to highlight the work done by the more than 100,000 state government employees. The centerpiece of the image campaign is a series of radio ads featuring 10 different state employees and the services that their agencies/departments provide North Carolina State women's basketball coach Kay Yow and will run for five consecutive weeks.
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