This page features credit unions that have been identified, according to one set of criteria, as delivering superior value to their members on the deposit side of the business.
Determining how a credit union stands relative to its peers is a complex issue. Callahan & Associates, Washington, D.C., has attempted to do just that, however, with what it calls its Return to the Member ranking system. These charts are derived from the Return To Savers category of the overall Return to the Member rankings.
According to Callahan's, Return to the Member is designed to help a credit union analyze its member service levels based on the information reported in 5300 Call Reports. Callahan's describes it as an "economic profile based on the value of your credit union's products and services.
"This includes a computation of member service levels, stressing the importance of striving for full member usage of a credit union's products."
The core components of Return to the Member are three functions: lending, savings, and member usage. The Credit Union Journal regularly publishes the Return of the Member Rankings overall, offering a snapshot of the rankings for all three components, but the following set of charts takes a closer look at how well credit unions are "giving back" to their members through deposits-what Callahan's calls "Return to the Savers."
With interest rates continuing to rise, credit unions have sought to offer attractive deposit rates without going too far.
A value between one and 100 is assigned to each credit union depending on the performance in the three core areas of Return of the Member.
For readers interested in more information from Callahan & Associates, contact the firm at 800-446-7453.
Readers Can Offer Their Thoughts To The Credit Union Journal by e-mailing lfreeman
Editor's note: For spacing reasons, The Credit Union Journal was not able to include the smallest asset size category - $0 to $2 million - in the following tables.
ASSETS $2 TO $5 MILLION
Rank Credit Union, State Divid/Income Paid Ave Divid Growth Ave Share Bal 3-Yr. Share Growth Share Acct Members
1 Ashtabula City Employees, OH 55.42% 3.68% 31.91% 11.42% 1.0
2 Fedco, MO 77.82% 3.55% 0.21% 11.87% 0.0
3 Harris Employees, GA 61.42% 3.49% 10.77% 11.21% 0.0
4 Joliet Firefighters, IL 66.73% 3.26% 5.91% 10.08% 0.0
5 Kokomo Post Office, IN 55.49% 3.61% -0.40% 6.85% 0.0
6 Revere Firefighters, MA 54.22% 2.99% -4.08% 8.91% 0.0
7 Floyd County Postal Emp, GA 49.58% 4.08% -2.41% 21.28% 0.0
8 City of Clarksburg, WV 38.59% 3.31% -6.55% 13.68% 1.3
9 Kansas Air Guard, KS 54.06% 3.43% 30.26% 5.55% 0.0
10 Huron Cnw, SD 47.63% 3.36% 0.63% 7.80% 1.1
11 Glover, HI 56.59% 2.74% -11.42% 5.11% 1.0
12 Cabot Employees, LA 77.13% 3.73% 4.82% 2.57% 0.0
ASSETS $5 TO $10 MILLION
Rank Credit Union, State Divid/Income Paid Ave Divid Growth Ave Share Bal 3-Yr. Share Growth Share Acct Members
1 Goya Foods Employees, NJ 59.01% 3.80% -12.67% 5.97% 1.0
2 C D S C Louisiana, LA 36.57% 3.60% -5.54% 19.65% 0.9
3 St. Louis Newspaper Carriers, MO 76.87% 3.79% 1.30% 3.25% -
4 Green Tree, PA 45.78% 3.08% -27.23% 58.34% -
5 Warren, IA 40.56% 3.48% -9.06% 6.48% 1.1
6 Local 606 Electrical Workers, FL 61.28% 3.46% -10.64% 0.41% 1.2
7 Merriam, CA 48.88% 3.42% 2.86% 0.86% 1.4
8 Health Emp Chatham County, GA 35.71% 3.39% 16.71% 9.89% -
9 Louisiana Machinery Employees, LA 34.29% 2.97% -4.45% 20.47% 1.0
10 Joliet Municipal Employees, IL 50.73% 3.04% 6.29% 11.18% -
11 Oak Point Employees, LA 41.87% 3.01% 19.12% 9.80% -
12 N.j.t. Employees, NJ 58.87% 4.11% 5.19% 7.82% -
ASSETS $10 TO $20 MILLION
Rank Credit Union, State Divid/Income Paid Ave Divid Growth Ave Share Bal 3-Yr. Share Growth Share Acct Members
1 PFD Firefighters Credit Union, VA 45.85% 3.10% 10.67% 12.44% 1.6
2 Jackson County Co-op, IN 38.81% 2.90% 2.66% 7.47% 1.8
3 The Way, OH 54.26% 2.49% 1.64% 5.79% 2.4
4 Raleigh Co. Educators, WV 40.13% 3.16% 3.62% 11.51% 1.6
5 Honea, HI 47.01% 2.60% -5.77% 7.45% 1.7
6 Midway, VA 56.04% 3.04% -1.79% 6.19% 1.5
7 Zane Trace, OH 52.79% 4.00% 10.84% 9.23% 1.4
8 Northeast Alabama Postal, AL 47.92% 3.45% -4.40% 8.02% 1.4
9 Georgia Power Valdosta, GA 38.35% 2.94% 3.00% 11.12% 1.7
10 Taupa Lithuanian, OH 47.72% 3.03% 1.79% 0.99% 2.3
11 Workmen's Circle, GA 49.25% 3.53% -9.97% 6.62% 1.3
12 G. P. A., GA 28.80% 3.34% 4.51% 14.29% 1.9
ASSETS $20 TO $50 MILLION
Rank Credit Union, State Divid/Income Paid Ave Divid Growth Ave Share Bal 3-Yr. Share Growth Share Acct Members
1 Fulda Area, MN 42.60% 3.25% 1.66% 13.60% 1.9
2 Chevron Pascagoula, MS 177.29% 9.46% 41.54% 18.89% 1.6
3 Latvian Cleveland, OH 61.41% 3.19% 4.54% 4.13% 1.9
4 E. Ohio United Meth Conf, OH 44.40% 2.83% 5.28% 18.44% 1.7
5 Harney County, OR 37.06% 3.11% 0.37% 12.66% 1.8
6 SM, KS 68.98% 3.77% 9.46% 6.11% 1.6
7 Lauderdale County Teachers, AL 38.86% 2.74% -8.79% 11.89% 1.7
8 Hometown, ND 36.37% 2.83% 17.23% 12.12% 1.8
9 Mccone County, MT 37.33% 2.96% 4.64% 7.01% 1.8
10 Dow Great Western, CA 49.56% 2.77% 9.28% 6.34% 1.7
11 South Metro, MN 33.50% 2.64% 16.60% 17.75% 1.8
12 Dawson Co-op, MN 34.43% 2.81% 3.68% 7.81% 1.9
ASSETS $50 TO $100 MILLION
Rank Credit Union, State Divid/Income Paid Ave Divid Growth Ave Share Bal 3-Yr. Share Growth Share Acct Members
1 Countryside, NY 41.64% 3.10% 29.28% 13.74% 2.0
2 Northwestern Mutual, WI 55.38% 2.78% 5.18% 8.91% 2.0
3 Missouri Electric Cooperatives, MO 48.94% 3.16% 10.22% 11.02% 1.7
4 P. C. M. Employees, WI 37.33% 3.01% 4.92% 6.13% 2.2
5 Aliant, NE 56.90% 2.77% 0.22% 3.75% 2.2
6 San Diego Firefighters, CA 40.69% 2.33% 13.69% 8.83% 2.4
7 Central, NY 43.58% 4.05% -3.30% 3.31% 2.0
8 Dekalb Financial, IN 40.06% 2.83% -1.56% 5.58% 1.9
9 Montrose, CO 38.17% 2.67% 2.87% 14.98% 1.7
10 Tuscaloosa V A, AL 39.46% 3.02% 22.22% 20.34% 1.6
11 Tacoma Longshoremen, WA 59.37% 3.13% 10.36% 11.44% 1.4
12 Franklin County TeachersPA 50.12% 2.95% -0.12% 6.43% 1.7
ASSETS $100 TO $250 MILLION
Rank Credit Union, State Divid/Income Paid Ave Divid Growth Ave Share Bal 3-Yr. Share Growth Share Acct Members
1 Industrial, MA 60.97% 3.95% 4.94% 13.69% 1.9
2 Luso, MA 62.37% 3.19% 4.61% 16.06% 1.7
3 Co-op, WI 45.88% 3.09% 7.78% 8.10% 2.3
4 St. Paul Croatian, OH 56.49% 4.50% 11.41% 26.61% 1.6
5 Ukrainian Selfreliance, PA 51.18% 2.88% -2.70% 7.09% 2.0
6 Cascade, WA 55.22% 2.87% 9.80% 6.98% 2.0
7 State Farm West Central, NE 90.77% 4.19% 6.61% 40.78% 1.5
8 State Farm Northeast, NY 77.70% 3.51% -5.82% 89.79% 1.5
9 Self-Help, NC 49.86% 4.00% 89.84% 37.36% 1.5
10 State Farm Central, MO 94.75% 4.14% 2.52% 45.34% 1.4
11 Popa, CA 36.21% 2.73% -0.84% 15.88% 1.9
12 State Farm Texas, TX 89.98% 4.08% 0.44% 40.21% 1.4
ASSETS $250 MILLION TO $1 BILLION
Rank Credit Union, State Divid/Income Paid Ave Divid Growth Ave Share Bal 3-Yr. Share Growth Share Acct Members
1 Los Angeles Firemen's, CA 44.54% 2.84% 1.75% 9.64% 2.1
2 Eli Lilly, IN 48.27% 2.84% 6.84% 8.82% 2.1
3 Evansville Teachers, IN 43.85% 2.91% 5.67% 10.58% 2.1
4 Nationwide, OH 41.87% 2.86% 15.02% 10.27% 2.2
5 F & A, CA 46.84% 2.98% 5.58% 8.00% 2.0
6 State Farm Great Lakes, IL 86.47% 3.49% -4.06% 10.27% 1.6
7 Covantage, WI 41.08% 2.66% 4.26% 14.53% 1.9
8 Direct, MA 52.03% 3.34% 19.77% 15.43% 1.5
9 Whitefish, MT 72.74% 4.48% 15.51% 17.01% 1.0
10 State Farm California, CA 95.94% 4.41% 10.16% 9.04% 1.5
11 Black Hills, SD 40.23% 2.90% 4.59% 7.69% 2.0
12 Community First, WI 40.31% 2.73% 2.65% 15.34% 1.8
ASSETS MORE THAN $1 BILLION
Rank Credit Union, State Divid/Income Paid Ave Divid Growth Ave Share Bal 3-Yr. Share Growth Share Acct Members
1 STAR One, CA 71.04% 3.60% 4.17% 6.85% 2.0
2 Police And Fire, PA 46.22% 3.11% 20.91% 10.32% 2.4
3 APCO Employees, AL 68.27% 3.76% 2.57% 8.92% 1.7
4 Bethpage, NY 45.45% 2.78% 6.81% 15.72% 1.9
5 Pentagon, VA 54.23% 3.53% 6.97% 15.20% 1.6
6 Suncoast Schools, FL 43.87% 2.96% 2.17% 10.72% 2.0
7 Merck Employees, NJ 68.60% 3.28% -3.38% 4.55% 1.9
8 Eastman, TN 38.18% 2.79% -2.84% 11.86% 2.2
9 Orange County Teachers, CA 40.15% 2.63% 9.53% 13.11% 2.2
10 San Diego County, CA 39.12% 2.63% 10.61% 13.48% 2.4
11 BECU, WA 39.60% 2.80% 10.36% 11.88% 2.0
12 Visions, NY 47.00% 2.99% 3.62% 5.65% 2.1
