Wealth Management With Twist

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Open Financial Solutions, Inc has introduced a new set of online financial management tools that combine financial education, planning and advice. "It's wealth management with a twist-a credit union twist," said CEO Rae Miles. "We began with wealth management tools that had been developed for the brokerage industry and transformed them into tools aimed at enhancing the member relationship."

GTE FCU, Tampa, Fla., was among the first to implement the new tools. Rich Helber, EVP/FCO of GTE FCU, said that during the first two weeks of offering the tools 2,200 members signed on to use them. "Most consumers don't have a financial plan of any type because they don't know where to begin or they're too embarrassed to admit how na?ve they are about their own financial situation," said Helber, GTE Federal Credit Union.

Bellco Credit Union in Denver and Orange County Teachers FCU in Santa Ana, Calif. are also using the tools.

For info: www.openfs.com, or 608-833-3388.

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