Looking across the breadth and depth of Fidelity Investments, it's hard to deny that CEO Abigail Johnson has her firm firing on all cylinders.
In 2025, the investment firm's brokerage retained the top spot based on self-directed customer assets, was the leading IRA provider, and was the No. 1 proprietary separately managed account distributor, according to Fidelity's annual report. Revenue and earnings for the year all came in at double-digit increases.
"Our investments in technology fuel our growth and service," Johnson said in the annual report. "We prioritize initiatives that advance digital capabilities, simplify our ecosystem, and protect customers and the firm." Johnson declined to be interviewed by American Banker for this profile.
Johnson is the granddaughter of Fidelity's founder Edward C. Johnson II; she became CEO in 2014 when she succeeded her father Ned Johnson's tenure at the top.
Revenue last year came in at $37.7 billion, up 15% from 2024 while operating income rose 24% to $12.7 billion compared with the year before. Assets under administration and managed assets both grew by 19% year on year, to $18 trillion and $7.1 trillion, respectively.
In the report, Johnson attributed the firm's 2025 results to a resilient stock market and higher interest rates, but made a point of singling out "exceptional" customer service and growing market share as "the more lasting determinants of [Fidelity's] long-term success."
The hits at Fidelity have only kept coming in 2026. The firm's retail unified managed household offering, which the firms says "helps families build comprehensive investment strategies around their full financial picture," rose to $1 trillion in assets under management in the second quarter. Assets under administration in the second quarter grew to $19.9 trillion while managed assets rose to $7.8 trillion.
Johnson has long been known as bringing technology together with finance. She began experimenting with bitcoin in 2014 and the firm's bitcoin exchange-traded fund, the Wise Origin Bitcoin Trust, remains second in the market behind BlackRock's iShares Bitcoin Trust. As of mid-September, Fidelity's ETF held $13.3 billion compared with BlackRock's $59.7 billion, according to
"We are committed to building an end-to-end crypto investment model that mirrors what we provide for traditional assets, including: education, research, trading, custody, and investment products," Fidelity said.
Earlier this year, the firm introduced its Fidelity Digital Dollar, a stablecoin custodied by Fidelity Digital Assets. In 2025, Fidelity began offering an on-chain money market fund for some qualified investors and has issued spot crypto exchange-traded products that give indirect exposure to bitcoin, ether and Solana.
"Fidelity's been deeply committed to the digital assets space for more than a decade and remains focused on how, not if, digital assets and blockchain technology will become integral parts of the financial industry's future," the firm said.
