In the past 18 months liquidity concerns have gone from the bottom of most executive worry lists to the very top. "Sometimes it's all they want to talk about," says Elyse Weiner, Managing Director and Global Head of Liquidity and Investments, Treasury and Trade Solutions, at Citi. "When something becomes a scare resource, it becomes very valuable."

The markets' intense focus on liquidity has played directly to the strength of Weiner and her team, which tailors solutions to each customer. "Every solution is a study in innovation in itself," she says. And with her services in such demand, her unit has posted some very impressive numbers. Under her leadership, GL&I produced three-year compounded annual revenue growth of 34 percent. What's more, through June of this year, year-over-year revenues increased 41 percent with year-over-year net income up 51 percent.

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