Don Wilson, the president and chief operating officer for Amcore Financial Inc., has a broad plan to improve profitability at his Rockford, Ill., company.

The $5.2 billion-asset Amcore is aiming for loan growth in the low single digits this year. It is rewarding employees according to the profits they generate from customer sales, instead of just volume. And it is looking to shave expenses by 3% in each of the next two years.

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