Dow Jones

NEW YORK - Kenneth D. Lewis, Bank of America Corp.'s president and chief operating officer, has chosen two executives from outside the banking industry to reshape the company's business.

Charles P. Goslee, a former Eastman Kodak Co. executive, is to join Bank of America in February as its quality and productivity executive, a newly created post. His first responsibility will be to evaluate and streamline the company's retail operations.

John Quinn, a former FedEx Corp. executive, is to evaluate and improve the company's processing operations from a technology standpoint. "We plan on being one of the world's great companies," Mr. Lewis said. "To do that, you have to bring in an outside perspective. We need to challenge our current thinking."

Mr. Quinn will try to improve efficiency through changes in the company's clearing process and operating platform. Mr. Lewis said he hopes to greatly reduce paperwork at most branches by using a Web-based platform.

Mr. Goslee is expected to improve consumer lending. Two areas he will examine closely are the company's loan centers and its corporate call centers, which are in-house, Mr. Lewis said.

"We're very pleased with the caliber of leaders we've gotten," Mr. Lewis said.

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