Home equity loans held by the top banks increased 8.13% in the 12 months ending June 30, reflecting refined data mining and advertising techniques, growing consumer awareness, and new loan products.

As of June 30, all FDIC-insured banks had more than $92.3 billion of home equity loans and lines of credit outstanding, versus $85.6 billion the year before, according to Sheshunoff Information Services Inc. in Austin, Tex.

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