"Did you see that First National Bank of Chicago is charging customers $3 to talk to a teller?" said Jay Leno. "The good news is that for only $3.95 you can talk dirty to her."

The reaction to First Chicago's new line of checking accounts was something to behold. Mr. Leno joked about it. Representatives Maxine Waters and Joseph Kennedy held a press conference to rail against it.

Subscribe Now

Access to authoritative analysis and perspective and our data-driven report series.

14-Day Free Trial

No credit card required. Complete access to articles, breaking news and industry data.