The North Carolina Department of Agriculture and First Union National Bank of Charlotte are teaming up to offer a cobranded Visa credit card that will help it promote the state's agricultural products.

The card, called "Goodness Grows in North Carolina," is the first such cobranded venture with a state agriculture agency. It will initially be marketed to farmers and other agricultural-related businesses, and future prospects will include business travelers and other residents who want to support commerce in the state.

Subscribe Now

Access to authoritative analysis and perspective and our data-driven report series.

14-Day Free Trial

No credit card required. Complete access to articles, breaking news and industry data.