PHOENIX -- After a slow start last year, the GE Rewards MasterCard reached its goal of one million accounts on Nov. 5, nearly two months ahead of its yearend target, an official of GE Capital Consumer Card Co. said at a conference here.

James L. Accomando, vice president of partnership marketing and business development for the Ohio-based unit of GE Capital Corp., made the disclosure at the Faulkner & Gray Credit Card Marketing Conference in Phoenix.

Subscribe Now

Access to authoritative analysis and perspective and our data-driven report series.

14-Day Free Trial

No credit card required. Complete access to articles, breaking news and industry data.