WASHINGTON The Fannie Mae Foundation on Monday began its spring advertising and consumer outreach campaign.
It includes cable and broadcast television commercials, a 2.43-million-piece direct mailing, and a 30-minute program on predatory lending Borrowing Basics: What You Dont Know Can Hurt You that will make its debut Sunday on Black Entertainment Television.
The Fannie Mae Foundations spring campaign is focused on educating people about homebuying pitfalls as well as homebuying options, said Stacey H. Davis, its president and chief executive. We want to help potential homebuyers and homeowners to avoid falling prey to predatory lending practices that could lead them to financial ruin.
