NEW YORK - Gay.com, an online provider of products and services for gay men and women, has taken an equity stake in Gay Financial Network and selected it to become one of its financial partners.
Visitors to Gay.com's Web site will get access gfn.com's financial products and services. The companies declined to comment on the size of Gay.com's stake.
Gay.com, which reaches 2.6 million visitors each month, will provide gfn.com, which has 95,000 customers, with significant growth potential, said Walter N. Shubert, founder, chairman, and chief executive officer of gfn.com.
Gfn.com will add content to the Gay.com site within the next couple of weeks, Mr. Shubert said. Both companies' sites will carry case studies of gay couples as well as features spotlighting companies that are reaching out to the gay community, he said.