Banks, already trailing their discount brokerage rivals in the bid to provide value-added services to attract and retain on-line customers, will soon face new competition from nonbank information providers, according to a new study by Killen & Associates, Inc., a consulting firm based in Palo Alto, CA.

Major brokerages and nonbank information providers like Bloomberg, Dun & Bradstreet and Reuters threaten to co-opt the consumer market for database services, according to the study.

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