No. 13: Diana Reid, PNC Financial

Diana Reid
EVP, and Head of PNC Real Estate, PNC Financial Services Group

With the future of Fannie Mae and Freddie Mac still up in the air, Diana Reid, head of commercial real estate lending at PNC, has spent significant time strategizing for the different possible outcomes.

It would have been easy to get engulfed by all the contingency planning, but Reid has kept a steady hand on deals in the pipeline. In 2012, her group originated more than $12 billion in new commercial real estate loans, increased its activity in syndications, securities placements, derivatives and cash management services, and took in 20 percent of its revenue from three credit products introduced just in the past two years.

Reid recently served on the Mortgage Bankers Association's GSE Multifamily Task Force, advising on an area of increasing importance to PNC. She is active in various Pittsburgh cultural institutions and in PNC's Women Connect group.

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