Eighteen months ago, Heather Oliver turned her back on Morgan Stanley to become a Primevest representative at the $6 billion-asset BankAtlantic in Fort Lauderdale, Fla. Despite the recession, smaller clients and less-sophisticated products, her business is thriving.

Oliver, who brought no book of business with her to BankAtlantic, a subsidiary of BankAtlantic Bancorp, has gathered close to $10 million of assets and 225 clients after only a year and a half.

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