William N. Shiebler, president of Putnam Mutual Funds, has a message for banks in the brokerage business: Lighten up on yourselves.

"Banks are always whipping themselves because they're not very good at dealing with clients. But I think they have done a particularly good job" with mutual fund customers, Mr. Shiebler said in a panel discussion at the annual American Banker symposium on best practices in retail banking.

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