When Norwest Corp. launched an innovative interstate business deposit product last October, officials were confident they had something that would be a winner with customers.

What they weren't sure of was the response they would get from their own front-line bankers, who were tapped to help sell the new national product, but might lose local accounts to it.

Subscribe Now

Access to authoritative analysis and perspective and our data-driven report series.

14-Day Free Trial

No credit card required. Complete access to articles, breaking news and industry data.