The pioneering Internet retailer Virtual Vineyards has hired a chief executive officer from the conventional food retailing field.

Michael Parker, who was president and chief operating officer of the $1 billion Trader Joe's chain, took the CEO title from Virtual Vineyards co- founder Robert Olson.

Subscribe Now

Access to authoritative analysis and perspective and our data-driven report series.

14-Day Free Trial

No credit card required. Complete access to articles, breaking news and industry data.