U.S. Bancorp's (USB) wealth management arm is adding advisors on Florida's Gulf Coast, mostly from large rivals.

The $354 billion-asset company's Private Client Reserve said Monday that six wealth managers have joined its office in Naples, Fla., office. The office, which now houses 11 wealth managers, is one of two that Private Client maintains in the Sunshine State.

The bankers who joined are: Jack Randall, who worked for Wells Fargo's (WFC) Abbot Downing unit; Heather Borelli, who also joined from Abbot Downing; Jason Philips, who served as a private banker with U.S. Trust in Columbia, Mo., a unit of Bank of America (BAC) ; Dana Lazich, who came to the bank from SunTrust Banks (STI); Jonathan Wheeler, who joined from Lexington Asset Management; and Jeanne Melheim, who previously worked for U.S. Trust.

"They all have extensive experience in serving the wealth and investment-management needs of individuals, families, business owners, entrepreneurs, corporate executives and nonprofit organizations," Sandra Fleming, Florida market leader for Private Client, said in a press release.

The Private Client Reserve, which also has an office in Palm Beach, caters to investors who have at least $1 million to invest. As part of its marketing, the division has hosted clients at such events as Art Basel in Miami and a fashion show in New York.

The Naples office will feature works by photographer Christopher Rauschenberg, the only child of artist Robert Rauschenberg.

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